AgriTech Innovation
We leverage analytics to optimize AgriTech pricing, emphasizing sustainability and bespoke solutions, positioning clients as leaders in the pricing revolution, maximizing ROI, and driving profitability in a sustainable and resilient agricultural ecosystem.
The Industry
Intelligent Pricing Solutions for Modern AgriTech
Leveraging AI and advanced analytics, we specialize in optimizing pricing strategies for the rapidly evolving AgriTech landscape. From blockchain-enabled price transparency to novel revenue models for alternative farming, we deliver bespoke solutions rooted in sustainability. We align your pricing structure with cutting-edge technology, ensuring you capture fair value while driving rapid market adoption.


Driving Innovation, ROI, and Sustainable Edge
Our mission is to position your business at the forefront of the pricing revolution, maximizing return on investment while building a lasting competitive advantage. By pairing deep market intelligence with emerging technology trends, we help you navigate market complexities, capitalize on new revenue streams, and build a resilient commercial foundation. Join us in redefining pricing excellence to propel your business toward scalable, long-term success.
Intelligent Pricing Solutions for Modern AgriTech
Leveraging AI and advanced analytics, we specialize in optimizing pricing strategies for the rapidly evolving AgriTech landscape. From blockchain-enabled price transparency to novel revenue models for alternative farming, we deliver bespoke solutions rooted in sustainability. We align your pricing structure with cutting-edge technology, ensuring you capture fair value while driving rapid market adoption.

Driving Innovation, ROI, and Sustainable Edge
Our mission is to position your business at the forefront of the pricing revolution, maximizing return on investment while building a lasting competitive advantage. By pairing deep market intelligence with emerging technology trends, we help you navigate market complexities, capitalize on new revenue streams, and build a resilient commercial foundation. Join us in redefining pricing excellence to propel your business toward scalable, long-term success.

Case Study
Leading Ingredient Manufacturer for The Agriculture and Animal Nutrition Industry
Evaluating Economic Value Creation in The AgriTech Industry
Project Scope &
Objective
- The company was delivering high performance products but was struggling to define prices for both:
- Existing products: how to explain prices and price changes to customers
- New products: how to position product in the market, taking into account competitive alternatives
- The objective was to perform an economic value calculation (EVC) for two products from their range
Project
Summary
- Economic Value Calculation is a collaborative process to compute the additional economic value delivered to the customer using a product compared to its next best alternative (competitive product). We helped the company by:
- Sharing knowledge about EVC, frameworks and key concepts
- Organizing and conducting workshops on value drivers definition
- Providing an EVC model to support the set up of these drivers and supporting calculations
- Designing and implementing the EVC drivers in a ready-to-use tool, to be leveraged by the sales teams
Achievements
- Client received a EVC template for the sale force, tailored for their products and adjustable within any region. This support helps the company either to execute price increase, to demonstrate value creation to the customer, and to drive price acceptance.
- In addition to this lever, the client gained knowledge on value creation analysis and developed a better understanding of its key competitive differentiators.
Industry
Clients




Industry
Clients



